An open can of citrus-scented tinned fish candle with a lemon slice and an orange slice nearby.

Tinned Candle

Seasonal Launch — Citrus Nectar & Enoki Forest

Dual-scent content designed to translate fragrance into visual worlds.

Overview

This project focused on launching two distinct scents with their own visual identities, while maintaining a cohesive look across the brand. Each fragrance was approached as its own world, translating scent into atmosphere, texture, and light.

Sliced citrus fruits including orange, lemon, lime, and cucumber slices arranged on a poolside surface with a tinned fish citrus candle.

Citrus Nectar

Bright, fresh, and high-energy. Built around light, movement, and reflective surfaces.

A tinned fish candle with a citrus scent with a yellow label featuring an illustration of fish and citrus slices, placed on a light blue surface with a halved lime and orange slices nearby.
A white paper package labeled 'The Original Tinned Fish Candle with Citrus' is placed on a light blue surface, surrounded by sliced orange and lime.
Close-up of the original tinned candle with wax fish inside a tinned fish container.
A tin of canned fish with a label featuring a rustic illustration of a fishing scene, including a boat, water, and trees, and the text "The Original Tinned Fish Candle" along with additional details.

Enoki Forest

Soft, grounded, and minimal. A quieter, more restrained interpretation built around organic texture and subtle light.

An opened tin of tinned fish candle with the pull tab partially lifted, casting a shadow on a greenish surface.
A wrapped soap bar labeled 'The Original Tinned Fish Candle' with an illustration of a fish and a lighthouse on its packaging, placed on a green surface with a green container holding cotton swabs in the background.

Motion

Short-form video clips created alongside stills to capture movement, light, and ritual.

Deliverables

  • Final images across two scents

  • Distinct visual direction for each fragrance

  • Lifestyle, product, and detail imagery

  • Short-form video clips

  • Web and social-ready formats

Looking to translate your product into a visual story? Let’s collaborate.